Webreakstuff's blog on design, development and strategy. Click here to subscribe.

Rick Segal on TEDGlobal

Fred Oliveira on July 15, 2005

TEDGlobal Rick Segal has a great write-up on how TEDGlobal compares against other previous events like Reboot 7 and Gnomedex 5.0 - mainly because of how Chris Anderson decided to cut an interesting conversation between speaker and atendee due to time constraints.

It is this inability to understand the needs of the audience that surprises me. I believe people who attend TEDGlobal are there for the idea sharing and debate, not about the tight schedule and the up-to-the-minute agenda.

You see, the reason’s pretty simple: when presenting an idea, you are imposing your view of a given subject to your audience - still, you can never be 100% sure that you’re on the same wavelength everybody else is in, even if you are a great speaker. What makes the gap between presented idea and the captured idea tighten (or close) is discussion. It is discussion and debate that makes an idea evolve, and become something else - something valuable. That’s where the value of a conference comes from, no more, no less.

TEDGlobal is important. It gets the A-list folks together (even though I strongly believe that’s not where the new ideas come from, most of the times). But the conversation, the debate, the idea exchange - that is essential.


Comments on this post

Jochen

Hm, the comment function cut off my last comment. I tried to point out that there are two Chris Andersons. One of them is the WIRED cheif editor. The other one is the TED host (and founder of FUTURE publishing).

fred

I stand corrected. It was the Future/Wired thing that made me confuse the two. Why there should be two publishing related Chris Andersons who have the same interests, that I don’t know :-) Thank you Jochen for pointing it out.

Sorry, the comment form is closed at this time.