According to this article InformationWeek, 1 in every 10 consumers reads weblogs at least once a week. This means the numbers have doubled since last years Forrester Research results. The question is, is there still any doubt in anyone’s mind that consumer-publishing and decentralized content are here to stay, and possibly conquer the media world?

This new publishing mechanism is allowing (as InfoWeek mentions quite correctly) people to connect to people, and people to connect to business in entirely new ways, ultimately benifiting both parties - that is, if the businesses can adapt to the new methodologies of what you might call the read/write web.

Interestingly, the numbers for RSS usage seem to have grown from 2 to 6 percent too, and I’m pretty sure we’ll see some great advances when (more of) the big boys have jumped on the bandwagon of syndicated content (remember Apple did the jump last year) - I still am to fully see how Microsoft will play the RSS meme in their upcoming Windows Vista.

All in all, these are good news for those of us who have been following the blogging world and the edge of the network for a long time. They’re also great news for people who believe in sharing knowledge and writing great independent content.